In step to another sponsorship pole, Dafabet delightedly announces extension of sponsorship commitments with World Snooker by signing up another contract for the next three tournaments. As the current sponsor of Masters Tournament, the company takes another title slot for Dafabet Gibraltar Open which will be televised from December 11-13 2015 at the Tercentenary Sports Hall.
Although World Snooker did not reveal the terms and agreements, it is then confirmed that the deal will kick off in this year’s inaugural event. Dafabet Gibraltar Open features legendary snooker stars Jedd Trump, John Higgins, Mark Shelby, Ding Junhui and Dafabet’s ambassador Jimmy White. The event is scheduled to run very soon and will receive live extensive coverage from Eurosport. Apart from Dafabet’s title sponsorship, the event will be backed by HM government of Gibraltar and Ministry of sports.
In a release following the contract signing, Barry Hearn Chairman of World Snooker said “Every time Dafabet hosts an event in a new territory, it is another step to global expansion.” The chairman also mentions that Dafabet being the host of Masters and Gibraltar this time will definitely boost their exposure in the snooker sphere. “It is a strong field that I am eagerly looking forward to seeing great support from the locals.” He added on Eurosport live coverage.
On Dafabet’s part John Cruces Head of Sports Marketing and Sponsorship said “Having worked with World Snooker for a number of years now, we are delighted to be title sponsors for this new tournament as they continue to grow the sport worldwide.”