In celebration with 20th year anniversary of winning the Premier League, Blackburn Rovers Football Club announces a multi-year sponsorship with Dafabet. As a leading global brand targeting markets in Asia and UK, Dafabet agrees to carry its logo in front of Blackburn Rovers’ home and away kits for the upcoming season.
There have been announcements of Dafabet sponsorships previously like FA Cup finalists Aston Villa and Sunderland FC Black Cats. Now that they acquired the deal with Blackburn Rovers, the betting company expects broader presence in the Premier League.
Alan Myers Director of Communications at Rovers speaks following with the news. “Partnering with a well-respected international company like Dafabet, who genuinely understands UK sports sponsorship will surely benefit everyone in the club”, Alan stated.
Since 2004, Dafabet has built reputation and investments in the online gambling industry, providing sportsbook services that cover around 5,000 live events from across the globe. In addition, the e-gaming company also offers wide variety of exclusive casino, slot games and promotions on the web. In partnership with Blackburn Rovers, the domestic fans can access live sporting events with the most competitive odds.
In line with the contract signing, John Cruces Head of Sports Marketing and Sponsorships at Dafabet said “Everyone is aware that this year is the 20th Anniversary of Rovers winning the Premier League and we were sold on the club’s ambition to get back into English football’s top flight.”
According to John, Dafabet is continuously working with the club on a long term which will definitely be a mutually beneficial partnership. “We’re looking forward to seeing the Dafabet logo on such an iconic football shirt” he added. Dafabet – Rovers agreement will last a minimum of three years and the club anticipates the new home kit to be available this July.